Nothing loose about her: Jamelia sizzles poolside as she shows off her toned figure in a pink bikini for new swimwear campaign
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Loose Women star Jamelia looks red hot as she poses poolside for a new Boux Avenue swimwear campaign.
The 32-year-old relaxed around a villa in the scorching South African sun as the part of a photo shoot for which she is the sizzling summer face of Boux Avenue
Wearing a ruffle-topped bright pink bikini the singer rested comfortably on a sun lounger while the photo shoot crew shaded her from the sun.
Relaxing by the pool: Jamelia was shaded by an assistant who held a large umbrella over the singer, to shade her from the sun
The Superstar hitmaker wore her long black locks in loose curls over one shoulder and kept the make-up to a minimum, mirroring her natural beauty with light pink lipgloss and brown eyeshadow.
So as not to clash with her already eye-catching swimwear, Jamelia wore a couple of chunky perspex bracelets on her left wrist.
In another shot the mother-of-two is jubilantly jumping in the air as she models a multi-coloured floral two piece.
Completing her beach-ready body look, Jamelia wears gold bangles and a pair of tanned wedged sandals.
Walking on sunshine: The singer is seen here in a multi-coloured bikini laughing up a storm during her shoot
Having a ball: Jamelia enjoys the sun and the shoot as she jumps in floral bikini
Making full use of the set, the Brit award-winner is pictured inside the villa pretending to be asleep and she partially covers herself in a stripped beige and white dressing gown and rests on an ottoman chair.
Before boarding the plane and jetting off to Cape Town the singer tweeted excitedly about her trip and called her shoot 'epic'.
Posing for the camera: The Loose Women panelist pretends to be asleep a she poses for a shot in a pink bikini and stripped white and beige dressing gown for her new swimwear campaign
Adding to the picture of disbelief Jamelia added: 'I'll pinch myself at the airport or something.'
She released three studio albums which have all reached the Top 40 in the UK and had eight top ten singles in the British chart.
Her biggest hits Superstar and Thank You charted at number three and number two on the UK Singles Charts respectively.
Picture perfect : The singer gets a make-up touch up as she poses for the camera
The pop star became a regular panelist on the ITV talk show Loose Women back in November 2013
Upon reaching the shoot Jamelia also tweeted a photo about her 'typical' day at work.
She posted: 'This is one of those "I hate my job" days...NOOOOOOT!! Hope you're all happy and well xx'
Working hard or hardly working?: Jamelia soaks up the South African sun as she models swimwear for Boux Avenue
Hard Day at The Office: The singer shared this photo of a beach house on a South African coast line via Twitter and titled it a hard day at the office
Read more: http://www.dailymail.co.uk/tvshowbiz/article-2575628/Jamelia-sizzles-poolside-poses-new-Boux-Avenue-lingerie-campaign-The-32-year-old-relaxed-villa-scorching-South-African-sun-photo-shoot-British-underwear-brand.html#ixzz2vIwKpEOJ
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