Jessica Ennis, Emelie Sande and Laura Bailey dazzle in white for Fashion Targets Breast Cancer - and you can too!
- Jessica, Emeli and Laura front the new campaign for cancer charity
- Urging people to 'wear their support' by purchasing items from this year’s Fashion Targets Breast Cancer collection
- Host of brands have designed clothes for the collection
- Minimum of 30% donation from each item goes to the charity
Olympian Jessica Ennis-Hill, multi-award winning Emeli Sandé and model Laura Bailey have teamed up to help fight breast cancer.
In a new campaign, shot by renowned photographer Simon Emmett, Jessica, Emeli and Laura lead this year’s fashion-forward call to arms, urging the chic and stylish up and down the country to ‘Wear Your Support’.
Launching today, this year’s stars will appear in billboards up and down the country calling on the fierce and fashionable to buy something from this year’s Fashion Targets Breast Cancer collection.
Emeli Sande is one of three powerful British women fronting the new Fashion Targets Breast Cancer
Jessica Ennis-Hill, who won the heart of the nation after winning gold in heptathlon at the 2012 London Olympic Games, says she is proud to be part of the campaign
Laura Bailey shows off her modelling skills in the campaign which sees all three women dressed in head-to-toe white
Proceeds from the sale of specially-designed products from a host of leading high street retailers will fund Breakthrough Breast Cancer’s vital, life-saving work.
Celebrating strong British role models, these inspirational icons from the worlds of sport, fashion and music follow in the footsteps of campaign alumni Kylie Minogue, Kate Moss and Naomi Campbell to front the charity fashion campaign.
Founded by Ralph Lauren in 1994, Fashion Targets Breast Cancer unites the world of fashion as a single force combating the disease.
Eyes on you: Debenhams H! by Henry Holland Bracelets £5 each
Sugar rush: (left) Laura Ashley Windowpane Dress £85, (right) M&S Daisy Print Bandeau Swimsuit £35
This year retailer partners M&S, River Island, Warehouse, Topshop, Laura Ashley, Debenhams and Superga have produced beautiful, unique pieces for the collection, with models such as Suki Waterhouse wearing them in the individual designers campaigns.
From flirty summer dresses to show-stopping swimwear, and with prices ranging from just £2 to £85, there’s something for everyone and each piece carries a minimum 30 per cent donation to Breakthrough’s work.
Suki Waterhouse wearing Superga's Begonia shoes in pink, £45, of winch at least 30 per cent will go to Breakthrough Breast Cancer
Emeli is wearing her support in memory of her dear friend Narcisse, who sadly passed away from breast cancer
This year retailer partners M&S, River Island, Warehouse and Topshop have produced beautiful, unique pieces for the collection, which campaigners like Laura are urging people to buy to help raise money
This year’s campaign is particularly poignant for Emeli Sandé, who is taking part in memory of her close friend Narcisse, who passed away from breast cancer.
Emeli said: 'I’m taking part in this year’s campaign in memory of my friend Narcisse; wear your support and help make a difference in the fight against this terrible disease.'
Jessica Ennis-Hill, who won the heart of the nation after winning gold in heptathlon at the 2012 London Olympic Games, said: 'Fashion Targets Breast Cancer supports really important research that will save lives. I’m proud to be doing my bit in helping encourage all of you to wear your support and help stop this devastating disease.'
Step up: Superga Begonia Superga 2750 sneakers £45
Sweet shorts: Warehouse Floral Two Tone Shorts £32
Model and writer Laura Bailey, whose fashion credentials include her role as a contributing editor for British Vogue and ambassador for the British Fashion Council, said: 'Fashion Targets Breast Cancer has such a fantastic heritage; taking part is an honour not only because the campaign is so iconic, but also because the work it funds is incredibly important.'
Since launching in the UK in 1996 the campaign has raised over £13 million for Breakthrough Breast Cancer’s life-saving work.
For more information on how to get involved visit fashiontargetsbreastcancer.org.uk, follow @fashiontargets or check out the range via the #wearyoursupport.
Read more: http://www.dailymail.co.uk/femail/article-2598907/Jessica-Enis-Emelie-Sande-Laura-Bailey-dazzle-white-Fashion-Targets-Breast-Cancer-too.html#ixzz2yFAHkKJU
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