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Friday, 7 August 2015

Ariana Grande debuts her first fragrance with a pretty pink perfume campaign

She's got one less (beauty) problem! Singer Ariana Grande debuts her first fragrance with a pretty pink perfume campaign

  • The 22-year-old One Last Time singer's first scent, Ari by Ariana Grande, will hit stores in September
  • It includes notes of 'sparkling fruits', florals, and marshmallow
  • A campaign ad, released today, features Ariana walking a trio of dalmatians while pouting and posing for the camera  
With several hit songs under her belt, it seems that it's time for Ariana Grande to begin building her empire - and the singer is getting straight to work by debuting her first fragrance.
The perfume, called Ari by Ariana Grande, will hit stores this September, and the 22-year-old is already releasing campaign images to promote the product.
In the first ad, the Love me Harder singer can be see pouting her lips and winking at the camera in a white crop top and matching high-waisted pants. She's also walking a trio of dogs - but she stops to pose dramatically for the camera. 
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Smell like a star: Singer Ariana Grande just revealed a campaign image for her first fragrance, Ari by Ariana Grande (pictured)
Smell like a star: Singer Ariana Grande just revealed a campaign image for her first fragrance, Ari by Ariana Grande (pictured)
Loyal fans: The 22-year-old said that she was 'so excited' to share the fragrance with her followers
Loyal fans: The 22-year-old said that she was 'so excited' to share the fragrance with her followers
'So excited to finally share the bottle design for my fragrance with you babbbbbes [sic],' the star wrote two weeks ago on Instagram alongside a video debuting the crystal-like pink design, which comes complete with a fuzzy white pom that Ariana said 'just adds a wink that makes me smile every time I use the fragrance'.
She added: 'I'm so in love with this and absolutely cannot wait to share it with you. ARI will be in stores in September.'
Her fans seem excited, too, as an early image of her holding the bottle earned 875,000 likes. 
'Can't wait to have this cool fragrance,' commented one, while another wrote: 'I am getting that for sure!' 
Unleashing her inner girly-girl: She noted that the fuzzy pom on the bottle 'just adds a wink that makes me smile every time I use the fragrance'
Unleashing her inner girly-girl: She noted that the fuzzy pom on the bottle 'just adds a wink that makes me smile every time I use the fragrance'
Sweet spritz: The scent has notes of 'sparkling fruits', florals, and even 'an addictive hint of marshmallow'
Sweet spritz: The scent has notes of 'sparkling fruits', florals, and even 'an addictive hint of marshmallow'
The girly fragrance has notes of 'sparkling fruits', 'ultra-feminine' florals, musks, woods, and 'an addictive hint of marshmallow'.
'It smells like a dream,' Ariana says in a video teasing the perfume's release, which she shared on Instagram.
Her first ad is pretty dreamlike, too, paying homage to stylish ladies of decades past. According to People, Ariana's 'two style icons' - Marilyn Monroe and Audrey Hepburn - inspired the pretty pink picture, as well as the rest of the campaign imagery. 
No signature scent: In the past, Ariana has described herself as a 'fragrance girl' who collects perfumes
No signature scent: In the past, Ariana has described herself as a 'fragrance girl' who collects perfumes
This may be the first of many fragrances for the scent addict, who told InStyle last year: 'I'm a fragrance girl. I love perfumes, body sprays; I love lotions that smell really good. I sort of, like, collect perfumes and everything, so it's hard for me to pinpoint my favorite ones.'
While she said at the time that she particularly liked spritzing on Viktor & Rolf Flowerbomb, Trish McEvoy Sexy No. 9, and Givenchy Hot Couture, she also favored a few more affordable scents.
'I love the Victoria's Secret body sprays, I think they smell really sweet and delicious,' she added.


Read more: http://www.dailymail.co.uk/femail/article-3189879/Singer-Ariana-Grande-debuts-fragrance-pretty-pink-perfume-campaign.html#ixzz3iChREWoS
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