She scrubs up well! Katie Holmes sheds her fuss-free image and reveals glossy locks in new hair care ad
By IONA KIRBY
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She has earned a legion of fans who love her because of her fuss-free approach to her appearance in an industry that focuses on looks above almost everything else.
But what gives Katie Holmes even more magnetism is her ability to transform into an A-list beauty.
And the actress does just that in her new campaign for Alterna Haircare.
What a transformation: Usually low-maintenance Katie Holmes is glossy and glamorous in her new campaign for Alterna Haircare
The 33-year-old is often seen stepping out of her New York apartment with wet or unkempt hair.
But it is a different story in the two Alterna images as Katie’s caramel locks are smoothed out and then blown back with the handy help of a wind machine.
In one picture, the Dawson’s Creek star is wearing a grey knitted top, while in the other she is seen in what looks like a white sundress.
Working the wind machine: Katie's hair looks luscious in two images for the brand
It was definitely an improvement on the most recent time she was spotted out and about, as she made her way to lunch on Tuesday.
Mother-of-one Katie looked a little weary while en route to meet her friends, with minimal make-up on and her tresses tied back in a bun.
The star was dressed in a thick padded coat over a knitted turtleneck jumper, along with skinny jeans and boots.
Refreshing: Katie is well-loved for her fuss-free approach to her image despite her star status
Fashion forward: Katie is currently focusing on her fashion line which is expected to show at New York Fashion Week next month
But it apparently wasn’t enough to combat the cold and Katie was seen grimacing as she hurried down the street with her hands in her pockets.
Since her Broadway show Dead Accounts closed early due to poor ticket sales, the ex-wife of Tom Cruise has been focusing on her fashion line.
Katie’s line Holmes & Yang, which she co-designs with stylist Jeanne Yang, is expected to be added to the schedule of New York Fashion Week, which kicks off February 7.
It's over: Katie's Broadway show Dead Accounts recently closed early due to poor ticket sales
Read more: http://www.dailymail.co.uk/tvshowbiz/article-2264833/Katie-Holmes-sheds-fuss-free-image-reveals-glossy-locks-new-hair-care-ad.html#ixzz2ITIkkUFv
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