EXCLUSIVE: 'Thanks to burgers and babies, I've been all shapes and sizes': Myleene Klass reveals why she's delighted her bikini range for Littlewoods goes up to size 20
Since joining the Littlewoods family last summer Myleene Klass has launched two sell-out fashion collections and a lingerie line with the brand.
And it was never going to be long before the girl who put white bikinis on the map and earned herself a title as the ultimate yummy mummy unveiled a swimwear line.
Myleene's jaw-dropping appearance in a white two-piece on I'm A Celebrity Get Me Out Of Here back in 2006 sent women rushing to the tills to splash out on sexy swimsuits.
Now Littlewoods' bosses are hoping that the same Myleene magic will rub off on her first swimwear collection for them.
And the best part? Her latest range caters for women of all shapes and sizes. The 34-year-old maintains that she knows how it feels to have a fluctuating waist line and wants women to embrace their body regardless of their size.
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All shapes and sizes: Myleene Klass unveiled her debut swimwear range for Littlewoods yesterday and it goes up to size 20
Speaking at the launch of her range in London's Haymarket hotel, Myleene told MailOnline: 'I am so excited I even woke up before my alarm and I never do that. I hate it though because sleep is beyond precious to me at the moment.'
But the mother-of-two hasn't been wasting any time. In between her duties as a single parent she has designed and unveiled a 25 piece collection which includes bikinis, cover ups and dresses with prices ranging from £14 to £97.
Designed to 'reflect and complement every woman’s shape' (the range comes in sizes 6-20), it includes bandeau styles, halter necklines, triangle cups and stylish cover ups.
Speaking about the inspiration behind her collection, she said: 'The inspiration initially came when I spoke to Littlewoods and they said they wanted to take it up to a size 20. That to me was just like the angels singing.
Myleene has designed the swimwear to fit and flatter like underwear, based on 12 years of wearing and modelling bikinis for a living
Myleene says: 'After my 'white bikini', I'm forever being asked to give away my bikini secrets so here goes ...'
'When you think of bikinis, some women think they can't wear them so I just thought: "let's go there", this is brilliant.
'I've been all shapes and sizes over the past 10 to 12 years, through pregnancy, through burgers, through my own doing, so I think it comes to the point when it's like: "let's make something for everyone.'
Myleene, who has earned herself a reputation as a yummy mummy for her trim figure and stylish wardrobe has created the range to fit what both she, and real women love to wear.
She said: 'I learnt through my first collection and by speaking to the Littlewoods customers that they like vibrant colours, they like glamorous cuts, they like to stand out, they don't want to be camouflaged by their clothes.'
The yummy mummy maintains that her only exercise is running around with her two daughters
The collection - of course - includes a white bikini based on her now iconic I'm a Celebrity shower scene.
'I had to do a white bikini, it would be rude not to. But don't worry, it's double lined because white bikinis are not usually a girl's friend when you go in the water,' she joked.
The white bikini comes in a pretty broderie anglais fabric while the rest of the collection features block colour and leopard and retro Hawaiian prints.
'I thought, if we're going to do bikinis, let's go there, let's make them bright.'
'You can't go wrong with leopard print, it's got a really chic reputation, it's easy to wear, it looks great with a tan and on any race and any colour skin. It's perfect.'
She is forever being asked for the secrets to her figure after these shots were aired on I'm A Celebrity
One of the stand out pieces, and Myleene's favourites, is a lace shirt-dress that is perfect for covering up at the beach.
'I always wanted a big sloppy shirt that could be a cover up but not a shirt that looked like you had raided your granddad's wardrobe, so we made it in lace and it's perfect,' she added.
While Myleene is approaching her mid-thirties, she maintains that there is never an age when women should stop wearing bikinis.
She said: 'God no, I only styled a woman yesterday and she was 69, people can see what shape you are but it just comes down to how you feel.
'And I think this pressure we put on ourselves, it becomes ridiculous, everybody is always worried about something.
'I have learnt that it comes down to that wisdom of making the best of what you've got. When it comes to wearing a bikini: own it. Shoulders back, chest out,' she said.
Myleene even offered her top tips for looking great in a bikini (and if her I'm A Celebrity shower scene is anything to go by, we should all swear by her golden rules).
Myleene chose to wear a printed green maxi dress to launch the collection and not - unfortunately for her I'm A Celebrity Fans - a white bikini
She said: 'Exfoliate like a demon and marinade in moisturiser because then the bikini shall be your friend.
'Less really is more and really it's about looking after your skin. Remove your makeup every night, even if I do nothing else, I remove my makeup.'
Aside from her glowing skin and killer style credentials, Myleene has also been praised for her toned figure, but the star maintains that she doesn't follow an extensive exercise regime.
She said: 'I swim with the girls and run around chasing them round the garden looking for fairies.
'Until I'm older and until I'm not so knackered from raising two young children, being a working mum and looking after my household, I think I'm not going to factor in time for any exercise. I am certainly going to factor in time for sleep though.'
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