Thursday 19 September 2013

Eva Mendes looks effortlessly elegant in monochrome as she launches her first fashion collection

The perfect poster girl: Eva Mendes looks effortlessly elegant in monochrome as she launches her first fashion collection

She’s always wows on the red carpet in her signature vintage style and now Eva Mendes has put her fashion credentials to good use.
The actress has launched her first fashion collection with New York & Company, stepping out for the grand unveiling on Wednesday night.
The 39-year-old naturally chose a chic outfit from her own line for the fashion bash, looking elegant in a monochrome ensemble.
From acting to designing: Eva also looked gorgeous as she launched her collection with New York & Company on Wednesday night
From acting to designing: Eva also looked gorgeous as she launched her collection with New York & Company on Wednesday night
The Place Beyond The Pines star chose a figure-hugging Jacquard pencil skirt and fitted white blouse for her big night.
The actress accessorised with a stunning statement necklace, which is also from her collection. The intricate gold and white piece was paired with some simple gold hoop earrings and Saint Laurent shoes and bag.
Eva looked delighted to show off her first foray into fashion at the launch in New York, after working on the 55-piece collection of clothes and accessories for months.
Poster girl: Eva was surrounded by her designs as she posed in her pencil skirt and sheer shirt
Poster girl: Eva was surrounded by her designs as she posed in her pencil skirt and sheer shirt
'I never thought I would be a designer, if that's what I am,' Eva told Lucky Magazine recently of her new venture. 'And at first, I wasn't sure I could do it.'
    The actress’ mum, also named Eva, and other female members of her family convinced her she could do it.
    'They were like, "Evie, you have to do this!"' says Eva, who adds that her first two seasons were inspired by them.
    Ready for my close-up: Eva messes around as she shows off her best model poses
    Ready for my close-up: Eva messes around as she shows off her best model poses
    Working the camera: Eva messed around as she showed off her best model poses at the big launch

    Eva's designs are intended to reach women of all shapes, with the actress insisting she wants to help women feel confident in their style choices:
    'My customer is not a fan of the way tabloids cover celebrity style: "Who wore it best." It's disastrous for women's self-esteem. With fashion, there is no right or wrong.'
    And the star’s fashion taste doesn't always come with a high-priced label.
    Making a statement: Eva accessorised her monochrome look, from her own collection, with a striking statement necklace and belt
    Making a statement: Eva accessorised her monochrome look, from her own collection, with a striking statement necklace and belt
    Her line starts at just $24.95 for one of her essentials – a seamless camisole and goes up to $159.95 for her statement piece, the Milano one button coat in a striking pale pink.
    There’s also jewellery pieces, belts and Eva’s number one must-have, a colourful printed scarf, which are all priced at around $20.
    'I love a bargain,' Eva says. 'Of course, to feel beautiful, you have to have healthy self-esteem and work on yourself, and that can be hard,' she maintains.
    How do I look? Eva's smokey green eye makeup and glossy locks finished off her polished ensemble perfectly
    How do I look? Eva's smokey green eye makeup and glossy locks finished off her polished ensemble perfectly
    'And there are days when I don't feel great, but I put on my favourite dress and throw a scarf in my hair, and it makes all the difference.
    'Hopefully my line can do that for women. Even if you're not feeling your best, let's admit it, the right outfit – it helps.'


    Read more: http://www.dailymail.co.uk/tvshowbiz/article-2425008/Eva-Mendes-looks-effortlessly-elegant-monochrome-launches-fashion-collection.html#ixzz2fNgdDgPh
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