'I have to be a bit appropriate': Rita Ora insists she will cover up on The Voice UK... after viewer complaints about THAT plunging white trouser suit
The BBC was forced to apologise after allowing Rita Ora to flaunt her cleavage on pre-watershed program, The One Show.
And following the backlash from the 400 viewer complaints, Rita has vowed she will keep herself covered up during her stint as a judge on The Voice UK.
Speaking to The Sun, she insisted that her wardrobe choices would be more 'appropriate' in order to keep viewers happy.
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Taking the plunge: Rita Ora has promised she will not repeat her risque plunging white trouser suit when she is working as a judge on The Voice
She added: 'I though to myself, "Well, I have to be a bit appropriate if I'm going to be on TV every Saturday"'.
In the first episode which will air on Saturday night will see the singer cover up in a floor-length black lace dress and black bra.
The newest Voice judge was promoting the new series of the BBC singing competition when she brought the broadcaster under fire thanks to her choice to wear a low-cut white blazer.
'I do not want to see her boobs hanging out on a family programme,' one viewer wrote on the BBC's Points of View message board.
Taking the plunge: The pop princess certainly caused a stir with her most-recent choice of outfit
Unimpressed: Viewers took to the BBC message boards to complain about her low-cut top
The BBC issued an apology: 'If we had been consulted we would have requested she wore something more suitable for 7pm.'
However not all viewers were that upset about her outfit. One Twitter user wrote: 'As if 400 people complained about Rita Ora's cleavage on the one show where is your life please (sic)'.
Ofcom also received 28 complaints from The One Show viewers, but a spokesperson told the MailOnline that an investigation can be carried out even with a low number of complaints.
'We’re assessing these complaints to see if there is merit to take it further, but not every investigation is determined by the volume we receive,' Ofcom said on Wednesday.
Apology: The One Show responded to the complaints with a message of their own
In stitches: Rita appeared to be enjoying herself as she laughed at co-star Ricky Wilson's jokes
Attention grabbing: Rita's daring outfit left little to the imagination as she promoted the show
All white on the night?
'That wasn't the 24-year-old singer's only daring outfit of the day as she earlier appeared in a low-cut blue gown with a thigh-high split.
And her wardrobe certainly proved popular with her fellow male judges, with both Ricky Wilson and will.i.am copping an eyeful during the day.
Rita's co-star Ricky recently insisted she is 'naughtier' than her predecessors on the show, Kylie Minogue and Jessie J, and she certainly did her best to live up to the title.
He said: 'She is a lot naughtier than Kylie and Jessie. Look at her!'
However, the blonde beauty - who previously dated Calvin Harris and Rob Kardashian and is now romancing Tommy Hilfiger's son Ricky - insisted she's just being herself.
New girl on the block: Rita has joined veterans Sir Tom Jones and will.i.am, along with Ricky Wilson on the show
Blonde beauty: The singer looked sensational with her blonde hair slicked back from her face and lashings of red lipstick
She told The Sun newspaper: 'I like to take advantage of the fact I am the only female. I don't do anything crazy naughty, I just try to be spontaneous.'
Rita claimed that while she may appear to be flirting with some of the contestants when the show kicks off, it's nothing more than friendliness.
She added: 'Sometimes, for women, friendliness comes across as flirting. That's not what it is.
'We usually get accused of flirting when we are being friendly or laughing at a joke. I just have fun, that's all I do. I'm 24. I just enjoy it.'
Rita added that she thinks it's 'harder to be a female' in the music industry - even though she has achieved much more success than countless other male artists.
Getting it right: Rita took some pictures before she hit the stage to talk about the show
Careful: Ora had to be careful to avoid a wardrobe malfunction in her daring outfit
The 'I Will Never Let You Down' hitmaker - who has scored three UK number one singles and a UK number one album - believes it is tougher for women to have success in music, simply because they are women.
She said: 'Without pulling the female card, I think it has always been harder for females in all aspects. Whenever we have an opinion, it always seems to be taken out of proportion ... 'I think people take the word 'feminist' really seriously and I think people are scared to use that word.
'In this industry, all the heads of labels are men. I have always been very vocal about the women sticking together.'
However, she was the only woman on the panel as she went about her promotional duties on Monday and she got a helping hand from Ricky as she struggled to keep her purple dress in place earlier in the day.
The floor-length number was asking for a wardrobe malfunction with its plunging neckline and high thigh-split going up the front.
The fancy dress also had a low back detail and Rita teamed it with killer black strappy sandals and wore her hair in a slicked back fashion.
While Ricky chose to wear a standard dark suit and tie, fellow coaches Tom Jones and will.i.am both opted for something a little more elaborate.
Tom sported a grey checked two-piece, while will.i.am went for a long checked shirt and red bomber jacket combo.
Meanwhile, despite her busy schedule, Rita looked typically flamboyant ahead of the early photo-call for the returning talent search on Monday morning.
She caught the eye in a collarless white denim jacket with a stylishly frayed hem as she prepared for a long day of promotional commitments ahead of the BBC show’s official launch on January 10.
Teaming the jacket with a generously cut white skirt that flapped about her calves, Rita appeared to be in a low-key mood as she passed onlookers, her eyes shielded behind a pair of heavily tinted sunglasses.
A printed white T-shirt and trainers continued a rather neutral theme that ended with her eccentric choice of headwear – a wide-brimmed pink fedora.
The Hot Right Now singer was drafted in by Voice producers as a high-profile replacement for outgoing mentor Kylie Minogue, who quit after just one series.
Speaking to The Sun, she admitted she accepted her new role after turning down overtures from rival show The X Factor, on which she previously featured as guest judge.
Steady on there: Rita Ora struggled to contain her assets as she arrived at the television launch of The Voice UK in London on Monday
‘The respect levels for this show are really high,’ she said. ‘It is well received and respected by other artists. That is why I joined, because I really respected the format and how it musically connected to the contestants.
‘I don't know how X Factor works, I was only there as a guest judge for a day. But I watched The Voice a lot, I respected how it came across on TV and I love the freedom we get as coaches to do what we want.’
She added: ‘I am really proud I was chosen to be on this show because I am lucky to be so successful. You now have the ability in 2015 to not only be a musician but also a movement and a brand.
Flashing the flesh: She blew kisses to the cameras as she posed in her daring thigh-split number
‘That's what the winner's record deal is. It is exposure, branding, being smart with your next move and working out where you want to be in 10 years' time. That's what I am here to do and bring to the show.’
The singer will also make her cinematic debut on Valentine’s Day with the release of much film adaptation 50 Shades Of Grey, in which she stars alongside Jamie Dornan and Dakota Johnson as Mia Grey, protagonist Christian Grey’s sister.
The Voice UK returns to BBC One on Saturday at 7:00pm.
Jewel: The embellished neckline drew further attention to the low-cut design
Forward thinking: The 24-year-old walked very carefully as she made her way into the building, hoping to avoid a wardrobe malfunction
The coaches: (L-R) Tom Jones, will.i.am, Rita and Ricky Wilson pose up for a picture
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